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TURNING DATA INTO INFORMATION PART 3: Continuing to evolve in data

In previous posts, I’ve described the basic process that we at FlockData have seen with the organizations we’ve worked with:

Assuming you’ve gotten through those first steps, you are likely to find yourself in a situation where you have a good grasp on what the key data is for your business, and where you fit into the competitive landscape in your industry.

What do you do next?

Continue to evolve with data

The next phase is something like the scientific method:

  1. Observe
  2. Hypothesize
  3. Verify with data
  4. Hypothesize areas for improvement
  5. Run experiments

This is actually the path we’ve seen companies follow in order to start the journey towards becoming a truly data-driven organization.

So what are you waiting for?